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TAEYEON 태연 The 4th mini Album ’What Do I Call You’ Collection Has Opened on SM Global Shop! ✨

Flower your moments with Special TAEYEON Collection. 🌼 Shop ➫ smglobalshop.com/collections/girls-generation Shop ➫ smglobalshop.com/collections/girls-generation Shop ➫ smglobalshop.com/collections/girls-generation Shop ➫ smglobalshop.com/collections/girls-generation Shop ➫...

SMTOWN LIVE: A Concert of Stars, A New Years to Celebrate

By Kyle Music, dancing, fans going wild. I never thought I’d be spending New Year’s Eve 2021 with 35 million people from all over the world at a...

💗FREE💗 SMTOWN LIVE "Culture Humanity"

"지금 우리는 코로나 19 팬데믹으로 어느 때보다 힘든 시기를 보내고 있습니다. 물리적 거리는 멀어도 마음의 거리를 가깝게 나누며 서로를 격려한다면 어떤 어려움도 이겨낼 수 있습니다. ‘음악’으로 교감하고, 희망을 나누는 특별한...

DECODING AESPA: SM’s Mesmerizing & Mysterious New Group

By Kyle Debuting with electric fanfare this past November thanks to their smash hit single “Black Mamba,” it is all eyes on aespa. The four-member group, comprised of...

RESONANCE Pt. 1 & Pt. 2: The Expansion of NCT - Music, Dance and Everything In Between

By Kyle NCT’s 2nd full length album is here, and it is jam packed with superb songs start to finish. While NCT often promotes as three smaller units, NCT...

SM Town History 101: The Legend of K-Pop’s Brightest Stars

By Kyle BoA. TVXQ! Super Junior. Girls’ Generation. SHINee. f(x). EXO. Red Velvet. NCT 127. NCT Dream. WayV. SuperM. These are undisputedly the biggest names in K-pop with fans...

SuperM Speeds On - The Superheroes of K-Pop Return

By Kyle The group that redefined the English dictionary last year (jumping plus popping equals “Jopping”, definitively) is blazing a comeback trail just as summer winds down and autumn begins. August saw...