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KAI Explores New Freedom in Rover - SM Global Shop

KAI Explores New Freedom in Rover

KAI continues his self-exploration with Rover By: Adriana Chavez A year and a half after his last release Peaches, EXO’s KAI is bringing back his sultry vocals and intense choreography... Read More

Sing ‘Ay-Yo’ with NCT 127

NCT 127 are back with their Repackaged Album Ay-Yo. By Adriana Chavez They’re back with a bang! True to their fast paced style, NCT 127 is kicking off the new... Read More
Sing ‘Ay-Yo’ with NCT 127 - SM Global Shop
Keep Up with NCT 127’s Drip with the Neo Culture Collection - SM Global Shop

Keep Up with NCT 127’s Drip with the Neo Culture Collection

Get ready to match your favorite NCT 127 member with the new Neo Culture Collection! By: Adriana Chavez No one embodies creativity like NCT 127. With concepts always moving forward... Read More

2022 Wrap Up: A Year in Review

Look back at another iconic year from SM Entertainment artists. By: Adriana Chavez Every year SM Entertainment artists continue to raise the bar with new music and styles. But as... Read More
2022 Wrap Up: A Year in Review - SM Global Shop
Immerse in CHEN's Powerhouse Ballads with 'Last Scene' - SM Global Shop

Immerse in CHEN's Powerhouse Ballads with 'Last Scene'

CHEN's 'Last Scene' is a collection of ballads that seeks healing and happiness through life situations. By: Adriana Chavez With honey vocals ready to warm hearts as the nights get... Read More

Zoom Into the Fast Lane with NCT 127’s '2 Baddies'

Experience fresh new sounds and raps from NCT 127. By: Adriana Chavez A neverending adrenaline is one of the best ways to explain NCT 127. The members TAEIL, JOHNNY, TAEYONG,... Read More
Zoom Into the Fast Lane with NCT 127’s '2 Baddies' - SM Global Shop
Experience the Spark with KEY's 'Gasoline' - SM Global Shop

Experience the Spark with KEY's 'Gasoline'

From the visuals to the songs, Gasoline is an experience from start to finish. By: Adriana Chavez Few artists can mix art and music to make something unique. From the... Read More

15 Years Down and Forever To Go! Girls’ Generation Celebrates with 'Forever 1'

Celebrate Girls’ Generation with their new album Forever 1. By: Adriana Chavez 15 years ago Girls’ Generation changed the Kpop game and cemented themselves as the ultimate girl group. The... Read More
15 Years Down and Forever To Go! Girls’ Generation Celebrates with 'Forever 1' - SM Global Shop
aespa Prove They are the “Girls” to Watch - SM Global Shop

aespa Prove They are the “Girls” to Watch

aespa continues their historic year with their new mini-album. By: Adriana Chavez Fresh off their sold-out US Showcase tour in Los Angeles and New York, aespa —KARINA, GISELLE, WINTER, and... Read More

NCT DREAM Bring the Beats with ‘Beatbox’

Take NCT DREAM everywhere you go with ‘Beatbox’ By Adriana Chavez   It’s time to get ready for summer with some new music from NCT DREAM! MARK, RENJUN, JENO, HAECHAN,... Read More
NCT DREAM Bring the Beats with ‘Beatbox’ - SM Global Shop
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